14+1 Sports

Sports strategy, built by athletes.

A sports strategy advisory firm in London and Dubai

See our work Connect
London Dubai
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( 01 )

About us

We have competed where our clients invest.

14+1 Sports is a sports strategy advisory firm with offices in London and Dubai. We advise sovereign investors, family offices, clubs, leagues, governing bodies and event owners on the decisions that determine the value of a sports asset.

Our founder brings together elite sport and top-tier strategy consulting: a competitive age-group IRONMAN athlete who built his advisory career at Oliver Wyman. We assess every asset from the field of play and from the balance sheet, and our advice is built to hold up in both.

8+Years in sport
10+Years competing
10+Sports and entertainment projects
2Offices: London and Dubai
( 02 )

Our products

Three products we build and run ourselves. Click one to open the walkthrough and move across all three.

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  1. Club Atlas: a map of European clubs
    01 / 03Live demo

    Data productInvestors in European football

    Club Atlas

    Every European club on one map: where to buy, where to build and what a ground is worth to its city. One club is open in full; every other file is on request.

    719 clubs mapped54 countries3 insight layers1 club open in full
    Open the walkthrough

    Interactive map

  2. Sports Now prototype
    02 / 03Live demo

    Intelligence productFor those who want to stay in the know

    Sports Now

    What the sports business is saying and how the mood is moving: stories ranked by coverage rather than clicks, sentiment by sport, league and team.

    7 sportsStories · investor view · sourcesSample view
    Open the walkthrough

    Click-through prototype

  3. Summitly events calendar
    03 / 03Live site

    VentureAttend events, connect with professionals

    Summitly

    The calendar for sports-industry conferences, meetups and socials, with a connections layer that tells you who is worth meeting there.

    Events · calendar · mapOrganisers & connectionsLive site
    Open the walkthrough

    Site walkthrough

What we do

Strategy

Transactions

Events

( 03 )

Our work

Five proof cases, described by the work rather than the client. Names and references on request.

  1. Case 01 / 05

    StrategyMega-events

    Mega-event hosting for a major sporting event

    Hosting strategy and master planning for a major international sporting event: host cities, venues, fan zones and the roadmap that links them.

    Stadium concept
    Stadium concept
    DeliveredReferences on request
  2. Case 02 / 05

    TransactionBoating, Gulf

    Team acquisition in a boating series for a Gulf family office

    Advice on a team in an international boating race series, through to its acquisition by a Gulf family office.

    Raceboats on the water
    Raceboats on the water
    CompletedReferences on request
  3. Case 03 / 05

    TransactionEndurance, Gulf

    Prospective sale of an endurance race series in the Gulf

    Sell-side advice on an endurance race series in the Gulf, with the case built on participant numbers, repeat entry and the winter race season.

    Runners at dawn
    Runners at dawn
    DeliveredReferences on request
  4. Case 04 / 05

    DeliveryMiddle East

    Cycling competition in the Middle East

    Organisation support for an international cycling competition staged in the Middle East.

    Cycling competition
    Cycling competition
    DeliveredReferences on request
  5. Case 05 / 05

    VentureSports business

    Founders of a sports business events calendar

    We co-founded a sports business events calendar and are building the sports business network around it.

    Conference main stage
    Conference main stage
    OngoingSee Summitly, under our products
14+1 SportsOur products
01 / 03

Data productInvestors in European football

Club Atlas

European clubs on one map: 719 mapped across 54 countries, each with its own club file: the stadium, access and destination data, and the regional rules for building. It answers where to buy, where to build and what a ground is worth to its city.

  • Where to build: tax benefits, grants, construction ease and permit times for every region
  • Access: airport, rail and city-centre times, parking and competing teams within an hour
  • Destination: five-star hotels, Michelin stars, UNESCO sites and tourism volumes
  • One club opened in full as a worked example, with true figures. Every other club file is on request.
Open full screenAsk for the full file
Loading the demo
02 / 03

Intelligence productFor those who want to stay in the know

Sports Now

What the sports business is saying, where, and how the mood is moving. Stories are ranked by how many outlets report them, sentiment is tracked by sport, league and team, and every number shows how it was built.

  • Trending: the week's stories, their five most common points and who made them
  • Investor view: sentiment by sport, league and team, with the story driving it
  • Sources: what each outlet covers, in what format and with what tone
Example sources
Open the prototypeAsk for a walkthrough
Loading the demo
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VentureAttend events, connect with professionals

Summitly

The calendar for sports-industry conferences, meetups and socials, with a connections layer that tells you who is worth meeting there. Co-founded by 14+1 Sports; free to list an event.

  • Every event in list, calendar and map views, filtered by sport, business or city
  • The organisers and communities behind the calendar: Leaders, Soccerex, SportsPro, WFS and more
  • Connections: who has a reason to talk with you at the events you are going to
Open SummitlyAsk for a walkthrough
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( 04 )

Connect

Tell us what you're working on.

A few lines is enough. Your message comes straight to us, and we usually reply within a day.

Offices
London and Dubai
Languages
English, Italian, French, Spanish and Portuguese
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